Market Monday (#2): Los Angeles

Every Monday theBRKDWN releases our Market Monday segment. These are a series of articles that breakdown the history and sport markets in different cities each week, focusing specifically on teams in five of the major professional sports leagues in North America; NFL, NHL, NBA, MLB, and MLS. I will try to include only the most important and noteworthy information about each team.This week we are heading to the West Coast of the U.S. to focus on the sport market in Los Angeles.

*NOTE: Specifically focusing on the Greater Los Angeles Area*

Los Angeles is the second largest city in the United States home to over 4 million people including some of the world’s most famous celebrities. LA has two teams in the five largest professional sports leagues in North America: MLB, NFL, NBA, NHL, and MLS. This makes for a total of 10 professional sports teams within the Greater Los Angeles Area and 5 of these 10 teams are ranked in Forbes Magazine’s top 50 most valuable sports franchises in the world. Let’s break down LA’s sports market further.

MLB Breakdown

Los Angeles Dodgers

Year Franchise Founded: 1884

Year Established in L.A.: 1958

# of championships: Franchise has 6 total, but 5 in L.A.

Team Estimated Value: $3 billion USD

Current Home Stadium: Dodger Stadium (Since 1962)

The LA Dodgers are MLB’s 2nd most valuable team. The franchise was originally founded in Brooklyn, New York in 1884 but eventually relocated to L.A. in 1957. The Dodgers are extremely well known for the signing of Jackie Robinson on April 15, 1947 making him the first black player to ever play in the major leagues. If you want to know more about the history of the Dodgers before they moved to L.A. you should check out last week’s Market Monday.

Los Angeles Angels

Year Franchise Founded: 1961

Year Established in L.A.: 1961

# of championships: 1

Team Estimated Value: $1.8 billion USD

Current Home Stadium: Angel Stadium

The Angels are MLB’s 8th most valuable team. “Los Angeles” translates from Spanish to “the angels” in English which would explain the name of the city’s second MLB franchise. Their home stadium is one of the cheapest stadiums to watch a MLB game costing fans an average of about $52.62 USD for two tickets, two beers, two hot dogs, and parking.

The franchise has a famous “Rally Monkey” which will pop up on the jumbotron anytime the Angel’s are losing a game to pump up the crowd and hope for a comeback. During the 2002 World Series against the Giants, the Angel’s were trailing 3-2 in the series and were losing in an elimination game, but the spirit of the “Rally Monkey” helped the Angels comeback to win the game as well as comeback in the series to win the franchise’s only championship.

NFL Breakdown

Los Angeles Chargers

Year Franchise Founded: 1960

Year Established in L.A.: 1960-1961, 2017

# of championships: 1

Team Estimated Value: $2.275 billion USD

Current Home Stadium: Dignity Health Sports Park (Formerly known as the Stubhub Center)

The Chargers franchise was established in LA but immediately moved to San Diego and remained there for majority of the franchise existence. The Chargers lone championship was won before the Super Bowl era when the team was still a part of the AFL before joining the NFL in 1970.

Los Angeles Rams

Year Franchise Founded: 1936

Year(s) Established in L.A.: 1946-1995, 2016

# of championships: 1

Team Estimated Value: $3.2 billion USD

Current Home Stadium: Los Angeles Memorial Coliseum

The L.A. Rams are the 4th most valuable team in the NFL and made the cut as one Forbes Magazines top 15 most valuable sports franchises in the world. In 1950 the Rams became the first pro football team to have all their games televised. The franchise originated in Cleveland but relocated to LA in 1946. Then the team moved from LA to St. Louis in 1995, and then back to LA in 2016 where they currently remain.   

NBA Breakdown

Los Angeles Lakers

Year Franchise Founded:

Year Established in L.A.:

# of championships: 16

Team Estimated Value: $3.3 billion USD

Current Home Stadium: Staples Center

The Lakers are the most valuable team in Los Angeles worth #3.3 billion USD and are one of the most popular teams in the NBA. They sit as the second most valuable franchise in the league, as well as the second most successful team in the league with 16 total championships.

Los Angeles Clippers

Year Franchise Founded: 1970

Year Established in L.A.: 1984

# of championships: 0

Team Estimated Value: $2.15 billion USD

Current Home Stadium: Staples Center

The LA Lakers, LA Kings and LA Clippers all share the same home arena; the Staples Center. The Clippers are not very successful and have never appeared in an NBA Final. Despite lack of success, the franchise is still the 8th most valuable team in the NBA.

NHL Breakdown

Los Angeles Kings

Year Franchise Founded: 1967

Year Established in L.A.: 1967

# of championships: 2

Team Estimated Value: $810 million USD

Current Home Stadium: Staples Center

The Kings were one of the six NHL expansion teams in 1967. Hockey gained popularity in LA and the American Sun Belt region after the Kings acquired one hockey’s most famous player ever, Wayne Gretzky in a trade from the Edmonton Oilers in 1988. Gretzky helped lead the Kings to their first Stanley Cup appearance in 1993, but it wasn’t until the Kings 2012-2014 run when the franchise won their first two Stanley Cups.     

Anaheim Ducks

Year Franchise Founded: 1993

Year Established in L.A.: 1993

# of championships: 1

Team Estimated Value: $460 million USD

Current Home Stadium: Honda Center

The Walt Disney Company originally founded the franchise in 1993 as the Mighty Ducks of Anaheim, a name based in the famous 1992 film “The Mighty Ducks”. The franchise changed their name to the Anaheim Ducks in 2006. They have been pretty successful in the last decade, making the playoffs 11 times in the last 13 years, winning their first Stanley Cup in 2006-2007, and winning division titles for 5 seasons straight from 2012-2017.    

MLS Breakdown

L.A. Galaxy

Year Franchise Founded: 1996

Year Established in L.A.: 1996

# of championships: 5 MLS Cups, 4 Supporters’ Shields, 2 US Open Cups, 1 CONCACAF Champions Cup

Team Estimated Value: $320 million USD

Current Home Stadium: Dignity Health Sports Park

LA Galaxy is MLS’s second most valuable team and one of the league’s most successful clubs winning five MLS Cups, four Supporters’ Shields, two U.S. Open Cups, and one CONCACAF Champions Cups (one of two American clubs to do so). LA Galaxy has made some of MLS’s most significant signings like David Beckham in 2007 and more recently Zlatan Ibrahimovic in 2018.    

Los Angeles FC

Year Franchise Founded: 2018

Year Established in L.A.: 2018

# of championships: 0

Team Estimated Value: $305 million USD

Current Home Stadium: Banc of California Stadium

LAFC has only been in the league for one season and sold out every single game in their debut season. They are already the 4th most valuable team in the MLS despite being the league’s newest expansion team.

Overview of Los Angeles’ Sports Market

Total Estimated Value: $17.62 billion USD

Total # of Championships in the city: 32

Los Angeles’ sports market is extremely valuable thanks to their huge population. You might not find the most diehard sports fans in LA compared to a city like New York or Boston, but there is still a tremendous amount of support from fans in all five of North America’s biggest professional sports leagues.  

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